--- title: Express-News Introduces 2021 Matching Marketing Fund Program description: "Express-News Introduces Matching Marketing Fund Program. Created to help businesses and nonprofits advertise through COVID-19 and 2020 hardships." image: https://www.hearstmediasa.com/hubfs/grant%20program-02.png --- - [MySA](http://www.mysanantonio.com) - [San Antonio Express-News](http://www.expressnews.com/) - [San Antonio Magazine ](https://www.sanantoniomag.com/) - [ADVERTISE WITH US **](https://www.hearstmediasa.com/contact-us) [![hearst central tx media_sanantonio_austin](https://www.hearstmediasa.com/hs-fs/hubfs/Hearst%20Texas%20Media%20Groups_CENTexas.png?quality=high&width=1465&height=207&name=Hearst%20Texas%20Media%20Groups_CENTexas.png "hearst central tx media_sanantonio_austin")](https://www.hearstcentxmedia.com/) Menu ** [ Contact Us **](https://www.hearstmediasa.com/contact-us) # Express-News Introduces 2021 Matching Marketing Fund Program ## [Express-News Introduces 2021 Matching Marketing Fund Program](https://www.hearstmediasa.com/blog/2021-matching-marketing-fund-program) ** Nov 25, 2020 12:33:08 PM / by [Sara Bryant](https://www.hearstmediasa.com/blog/author/sara-bryant) ![Sara Bryant](https://www.hearstmediasa.com/hs-fs/hubfs/Headshots%202020/SAEN_Headshot8.png?width=35&name=SAEN_Headshot8.png) - [Tweet](https://twitter.com/share) ![grant program-02](https://www.hearstmediasa.com/hs-fs/hubfs/grant%20program-02.png?width=600&name=grant%20program-02.png) The San Antonio Express-News is announcing a [Matching Marketing fund](https://www.hearstmediasa.com/mmf) created to help businesses and nonprofit communities advertise through the impacts of COVID-19 and the hardships faced in 2020.  While we share the optimism of an upcoming new year, we also recognize the road to `business as usual' will be uncertain  in the midst of this pandemic. Our business and nonprofit communities are critical to our economy's success and are an essential part of our community.   *"San Antonio's business and nonprofit communities have been directly impacted by the pandemic.  Business owners have adjusted their operations and adapted; however, they continue to face uncertainty  as we enter into a new calendar year, and the continued pandemic economic impact uncertain.  This program gives us a chance to show our support to keep south Texas moving and bolster local businesses,"  said Raj Ramanan, Chief Revenue Officer of the San Antonio Express-News.*   A 1:1 match program utilizes all the media prowess of mysa.com, expressnews.com, and other associated media products  that San Antonio Express-News has to offer. In many cases, the program can double the impact of each dollar spent in the first quarter of 2021.  **The deadline for applications is January 8.**   To apply, go to [expressnewsstrong.com](https://www.hearstmediasa.com/mmf), fill out the brief application, submit, and a member of our team will be in  contact with you within 48 hours to identify your goals and share options.  Applications will be accepted November 22, 2020-January 8th, 2021, with advertising running January-March of 2021.  Paid schedules and matched schedules will be timed within the same month to ensure maximum exposure.  Some rules do apply. For questions, please go to [expressnewsstrong.com](https://www.hearstmediasa.com/mmf) Secure your share of the Express-News 2021 Matching Marketing Fund Program. Go to [expressnewsstrong.com](https://www.hearstmediasa.com/mmf) to apply and find out more.  [Watch a video](https://www.hearstmediasa.com/share/hubspotvideo/37840739397) about our program. [Share](https://www.facebook.com/watch/?v=3285120018262959) our program with your friends on Facebook. [Share](https://www.linkedin.com/feed/update/urn:li:activity:6736264484135936000) our program with your colleagues on LinkedIn. Topics: [Marketing](https://www.hearstmediasa.com/blog/topic/marketing), [Advertising](https://www.hearstmediasa.com/blog/topic/advertising), [local advertising](https://www.hearstmediasa.com/blog/topic/local-advertising) ![Sara Bryant](https://www.hearstmediasa.com/hs-fs/hubfs/Headshots%202020/SAEN_Headshot8.png?width=100&height=100&name=SAEN_Headshot8.png) #### Written by [Sara Bryant](https://www.hearstmediasa.com/blog/author/sara-bryant) Sara Bryant is the Senior Director of Marketing and Content Initiatives at the San Antonio Express-News/HearstMediaSA. She has led advertising and marketing strategy for multiple businesses across the B2B and B2C sectors for 15+ years. She holds a Graduate Certificate in Art Direction from The Creative Circus and a BFA in Design from the University of San Francisco. 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