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Market Research

Hearst Media Solutions provides you unparalleled access to comprehensive market research services. Our research team can provide actionable market insights and in-depth analytics to help you better understand the market, your audience and your competitors. We have access to market and consumer information from Scarborough, comScore and many other trusted and credible sources to help you connect with customers.

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Database Management

Our database marketing services include trade market analysis, customer profiling and segmentation, targeted audience segmentation, customer list hygiene and fulfillment, response analysis, mapping and pre-print distribution analysis and optimization.  Our experts have all the right tools to optimize your campaign and position you for success.

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