Hearst Texas Blog

Learn Industry Trends: Tips, Advice, and Techniques to Grow Your Brand.

Reasons why it might be time to add Snapchat to your digital marketing plan.

Oct 8, 2019 10:00:00 AM / by Eric Martineau posted in Marketing, Advertising, Social Media, Digital, Content Marketing, Snapchat, Mobile Marketing, Small Business

0 Comments

As the holidays approach, marketers will begin to plan for their upcoming year’s strategy. In its latest earnings call, Snapchat mentioned achieving a major milestone of having surpassed Twitter in the total amount of daily active users; 186 million versus 126 million. Although many had disregarded the platform after its disastrous IPO as a viable long-term marketing channel, it is currently worth re-evaluating the pertinence of including Snapchat into one’s digital strategy.

Read More

5 Ways to promote your new restaurant on Instagram

Sep 27, 2019 9:30:00 AM / by Henry Vasquez posted in Marketing, Advertising, Social Media, Digital, Hospitality, local advertising, Instagram, Restaurant

0 Comments

Opening up a restaurant is no easy task: It involves purchasing expensive equipment, deciding on delicious menu items, and then training a staff. There’s a long list, yet marketing has not been a priority. You’re putting yourself through a lot of stress and spending a lot of money – yet you don’t know if people will even show up to your grand opening.

Read More

An Infographic Guide to Facebook Advertising Specs

Apr 2, 2019 5:31:43 PM / by Felicia Banegas posted in Marketing, Advertising, customers, Social Media, Facebook, Digital

0 Comments

Facebook is an excellent platform for any type of Business, big or small. Knowing what is required to help make your paid Facebook advertising campaigns effective is very import.

Below is a guide to a few of the most popular Facebook advertising types.

Read More