--- title: Hearst Texas Blog | Branding (2) description: Branding | Learn industry trends to market your business in San Antonio and beyond with tips, advice, and techniques along with new advertising opportunities to help you grow your brand. (2) --- - [MySA](http://www.mysanantonio.com) - [San Antonio Express-News](http://www.expressnews.com/) - [San Antonio Magazine ](https://www.sanantoniomag.com/) - [ADVERTISE WITH US **](https://www.hearstmediasa.com/contact-us) [![hearst central tx media_sanantonio_austin](https://www.hearstmediasa.com/hs-fs/hubfs/Hearst%20Texas%20Media%20Groups_CENTexas.png?quality=high&width=1465&height=207&name=Hearst%20Texas%20Media%20Groups_CENTexas.png "hearst central tx media_sanantonio_austin")](https://www.hearstcentxmedia.com/) Menu ** [ Contact Us **](https://www.hearstmediasa.com/contact-us) # Hearst Texas Blog Learn Industry Trends: Tips, Advice, and Techniques to Grow Your Brand. [![](https://www.hearstmediasa.com/hubfs/HSS%20logo.png) ](https://www.hearstmediasa.com/blog/align-your-brand-with-the-inaugural-alamo-city-high-school-sports-awards) ## [Align Your Brand with the Inaugural Alamo City High School Sports Awards](https://www.hearstmediasa.com/blog/align-your-brand-with-the-inaugural-alamo-city-high-school-sports-awards) ** Apr 12, 2022 1:20:34 PM / by [Shayla Brown](https://www.hearstmediasa.com/blog/author/shayla-brown) posted in [Marketing](https://www.hearstmediasa.com/blog/topic/marketing), [Print](https://www.hearstmediasa.com/blog/topic/print), [Advertising](https://www.hearstmediasa.com/blog/topic/advertising), [Event Marketing](https://www.hearstmediasa.com/blog/topic/event-marketing), [local advertising](https://www.hearstmediasa.com/blog/topic/local-advertising), [Branding](https://www.hearstmediasa.com/blog/topic/branding), [Education](https://www.hearstmediasa.com/blog/topic/education) The Alamo City High School Sports Awards will feature Coach Jeff Traylor, Sean Elliott and Claudia Zapata-Elliott. Help us to celebrate the exceptional athletes from the 2021-22 school year by participating in our special section highlighting the event.  **** [Read More **](https://www.hearstmediasa.com/blog/align-your-brand-with-the-inaugural-alamo-city-high-school-sports-awards) [![](https://www.hearstmediasa.com/hubfs/Whitepaper%20LinkedIn%20Post.png) ](https://www.hearstmediasa.com/blog/how-to-make-the-great-resignation-work-for-your-business) ## [Whitepaper: How to Make the Great Resignation Work for Your Business](https://www.hearstmediasa.com/blog/how-to-make-the-great-resignation-work-for-your-business) ** Mar 4, 2022 12:43:49 PM / by [Shayla Brown](https://www.hearstmediasa.com/blog/author/shayla-brown) posted in [Marketing](https://www.hearstmediasa.com/blog/topic/marketing), [Print](https://www.hearstmediasa.com/blog/topic/print), [Report](https://www.hearstmediasa.com/blog/topic/report), [Digital](https://www.hearstmediasa.com/blog/topic/digital), [Branding](https://www.hearstmediasa.com/blog/topic/branding), [Recruitment](https://www.hearstmediasa.com/blog/topic/recruitment) More than 38 million Americans quit their jobs in 2021, shattering records nearly every month of that year. It’s been called The Great Resignation, a wave of people leaving low-paying jobs or employment that didn’t fit their needs and looking for something new, higher-paying with better benefits.  We have explored this phenomenon and its effects on the San Antonio marketplace in a new whitepaper: [How to Make the Great Resignation Work for your Business.](https://www.hearstmediasa.com/download-how-to-make-the-great-resignation-work-for-your-business) Using [HearstTexas](https://www.hearstmediasa.com/)' industry knowledge, paired with the knowledge of [Hearst Recruitment Solutions](https://www.hearstmediasa.com/recruitment), this whitepaper is a must-read for any employer encountering staffing and talent acquisition challenges in 2022. [Read More **](https://www.hearstmediasa.com/blog/how-to-make-the-great-resignation-work-for-your-business) [![](https://www.hearstmediasa.com/hubfs/RodeoSectionThumbnail2020.png) ](https://www.hearstmediasa.com/blog/back-and-better-than-ever-the-2022-san-antonio-stock-show-rodeo) ## [Back and Better than Ever, the 2022 San Antonio Stock Show & Rodeo](https://www.hearstmediasa.com/blog/back-and-better-than-ever-the-2022-san-antonio-stock-show-rodeo) ** Jan 13, 2022 5:56:04 PM / by [Shayla Brown](https://www.hearstmediasa.com/blog/author/shayla-brown) posted in [Marketing](https://www.hearstmediasa.com/blog/topic/marketing), [Print](https://www.hearstmediasa.com/blog/topic/print), [Advertising](https://www.hearstmediasa.com/blog/topic/advertising), [Digital](https://www.hearstmediasa.com/blog/topic/digital), [Event Marketing](https://www.hearstmediasa.com/blog/topic/event-marketing), [local advertising](https://www.hearstmediasa.com/blog/topic/local-advertising), [Small Business](https://www.hearstmediasa.com/blog/topic/small-business), [Branding](https://www.hearstmediasa.com/blog/topic/branding) With 1.5 million visitors attending each year, the [San Antonio Stock Show & Rodeo](https://www.sarodeo.com/) is one of the largest, most prestigious events in our city. The [*San Antonio Express-News*](https://www.expressnews.com/) has teamed up with the Rodeo to provide consumers with a comprehensive preview and guide for the 2022 event that will publish in print and [mySA](https://www.mysanantonio.com/) online on Sunday, February 6. [Read More **](https://www.hearstmediasa.com/blog/back-and-better-than-ever-the-2022-san-antonio-stock-show-rodeo) [![](https://www.hearstmediasa.com/hubfs/YourSA%20Thumbnail%20B2B%20page.png) ](https://www.hearstmediasa.com/blog/who-will-reign-supreme-in-satx-for-yoursa-2022) ## [Who Will Reign Supreme in SATX For YourSA 2022?](https://www.hearstmediasa.com/blog/who-will-reign-supreme-in-satx-for-yoursa-2022) ** Dec 17, 2021 2:53:15 PM / by [Sara Bryant](https://www.hearstmediasa.com/blog/author/sara-bryant) posted in [Marketing](https://www.hearstmediasa.com/blog/topic/marketing), [Print](https://www.hearstmediasa.com/blog/topic/print), [Digital](https://www.hearstmediasa.com/blog/topic/digital), [local advertising](https://www.hearstmediasa.com/blog/topic/local-advertising), [Restaurant](https://www.hearstmediasa.com/blog/topic/restaurant), [Mobile Marketing](https://www.hearstmediasa.com/blog/topic/mobile-marketing), [Small Business](https://www.hearstmediasa.com/blog/topic/small-business), [Branding](https://www.hearstmediasa.com/blog/topic/branding) ### **Do Not Miss the Chance to Nominate for the 2022 Your SA — San Antonio's Official Choice Awards** Good, better, *best*? Who will reign Supreme in San Antonio in 2022? Only a select number of businesses in the San Antonio area are the cream of the crop, rise to the top and stand out among all the rest. **** [Read More **](https://www.hearstmediasa.com/blog/who-will-reign-supreme-in-satx-for-yoursa-2022) [![](https://www.hearstmediasa.com/hubfs/Man%20at%20home%20reading%20newspaper.jpeg) ](https://www.hearstmediasa.com/blog/5-reasons-you-need-print-advertising-as-part-of-your-marketing-campaign) ## [5 Reasons You Need Print Advertising as Part of Your Marketing Campaign](https://www.hearstmediasa.com/blog/5-reasons-you-need-print-advertising-as-part-of-your-marketing-campaign) ** Dec 2, 2021 5:49:37 PM / by [Hearst Content Services](https://www.hearstmediasa.com/blog/author/hearst-content-services) posted in [Marketing](https://www.hearstmediasa.com/blog/topic/marketing), [Print](https://www.hearstmediasa.com/blog/topic/print), [Advertising](https://www.hearstmediasa.com/blog/topic/advertising), [Digital](https://www.hearstmediasa.com/blog/topic/digital), [local advertising](https://www.hearstmediasa.com/blog/topic/local-advertising), [Small Business](https://www.hearstmediasa.com/blog/topic/small-business), [Branding](https://www.hearstmediasa.com/blog/topic/branding) ### Are you relying solely on digital marketing to grow awareness and sales? Learn why print advertising goes the extra mile in generating and converting leads. [Read More **](https://www.hearstmediasa.com/blog/5-reasons-you-need-print-advertising-as-part-of-your-marketing-campaign) [![](https://www.hearstmediasa.com/hubfs/Business%20man%20looking%20at%20bright%20light%20bulb%20in%20the%20wall%20concept.jpeg) ](https://www.hearstmediasa.com/blog/6-ways-advertising-within-news-is-beneficial-for-your-brand) ## [6 Ways Advertising Within News is Beneficial for Your Brand](https://www.hearstmediasa.com/blog/6-ways-advertising-within-news-is-beneficial-for-your-brand) ** Nov 12, 2021 8:35:10 AM / by [Shayla Brown](https://www.hearstmediasa.com/blog/author/shayla-brown) posted in [Marketing](https://www.hearstmediasa.com/blog/topic/marketing), [Print](https://www.hearstmediasa.com/blog/topic/print), [Advertising](https://www.hearstmediasa.com/blog/topic/advertising), [Branding](https://www.hearstmediasa.com/blog/topic/branding) According to a recent study from the Interactive Advertising Bureau ([IAB)](https://www.iab.com/news/iab-study-finds-that-brands-benefit-from-advertising-within-news/), brands benefit a great deal from advertising within news content. In fact, 84% of consumers feel advertising within the news increases or maintains brand trust. Here are 6 other findings from the research study that indicate how news adjacent advertising can positively impact your brand and business results. [Read More **](https://www.hearstmediasa.com/blog/6-ways-advertising-within-news-is-beneficial-for-your-brand) [![](https://www.hearstmediasa.com/hubfs/avel-chuklanov-DUmFLtMeAbQ-unsplash.jpg) ](https://www.hearstmediasa.com/blog/communications-and-crisis-why-your-companys-marketing-plan-is-more-important-than-ever) ## [Communications and crisis: Why your company’s marketing strategy is more important than ever](https://www.hearstmediasa.com/blog/communications-and-crisis-why-your-companys-marketing-plan-is-more-important-than-ever) ** Apr 2, 2020 10:15:00 AM / by [Samantha O'Neil](https://www.hearstmediasa.com/blog/author/samantha-oneil) posted in [Marketing](https://www.hearstmediasa.com/blog/topic/marketing), [Advertising](https://www.hearstmediasa.com/blog/topic/advertising), [customers](https://www.hearstmediasa.com/blog/topic/customers), [Digital](https://www.hearstmediasa.com/blog/topic/digital), [local advertising](https://www.hearstmediasa.com/blog/topic/local-advertising), [Small Business](https://www.hearstmediasa.com/blog/topic/small-business), [Branding](https://www.hearstmediasa.com/blog/topic/branding) Savvy business leaders understand the importance of creating a robust business plan and aligned marketing strategy. As we begin to understand the economic impacts COVID-19 will have on U.S. businesses and workers, organizations that stick with their strategic plans will help to minimize them. [Read More **](https://www.hearstmediasa.com/blog/communications-and-crisis-why-your-companys-marketing-plan-is-more-important-than-ever) [** Prev](https://www.hearstmediasa.com/blog/topic/branding/page/1) [All posts](https://www.hearstmediasa.com/blog/all) [Next **](https://www.hearstmediasa.com/blog/topic/branding/page/3) ### Subscribe to the Hearst Texas Blog - Recent - Popular - Categories ### Lists by Topic - [Marketing (37)](https://www.hearstmediasa.com/blog/topic/marketing) - [Advertising (26)](https://www.hearstmediasa.com/blog/topic/advertising) - [local advertising (20)](https://www.hearstmediasa.com/blog/topic/local-advertising) - [Digital (16)](https://www.hearstmediasa.com/blog/topic/digital) - [Branding (15)](https://www.hearstmediasa.com/blog/topic/branding) - [Small Business (15)](https://www.hearstmediasa.com/blog/topic/small-business) - [Print (12)](https://www.hearstmediasa.com/blog/topic/print) - [Social Media (11)](https://www.hearstmediasa.com/blog/topic/social-media) - [Business (10)](https://www.hearstmediasa.com/blog/topic/business) - [customers (8)](https://www.hearstmediasa.com/blog/topic/customers) - [Event Marketing (7)](https://www.hearstmediasa.com/blog/topic/event-marketing) - [Blogs (4)](https://www.hearstmediasa.com/blog/topic/blogs) - [Content Marketing (4)](https://www.hearstmediasa.com/blog/topic/content-marketing) - [Facebook (4)](https://www.hearstmediasa.com/blog/topic/facebook) - [Mobile Marketing (4)](https://www.hearstmediasa.com/blog/topic/mobile-marketing) - [Hospitality (3)](https://www.hearstmediasa.com/blog/topic/hospitality) - [Recruitment (3)](https://www.hearstmediasa.com/blog/topic/recruitment) - [Restaurant (3)](https://www.hearstmediasa.com/blog/topic/restaurant) - [Segmentation (3)](https://www.hearstmediasa.com/blog/topic/segmentation) - [Website (3)](https://www.hearstmediasa.com/blog/topic/website) - [Education (2)](https://www.hearstmediasa.com/blog/topic/education) - [Instagram (2)](https://www.hearstmediasa.com/blog/topic/instagram) - [ROI (2)](https://www.hearstmediasa.com/blog/topic/roi) - [Real Estate (2)](https://www.hearstmediasa.com/blog/topic/real-estate) - [Report (2)](https://www.hearstmediasa.com/blog/topic/report) - [Travel (2)](https://www.hearstmediasa.com/blog/topic/travel) - [Energy Company (1)](https://www.hearstmediasa.com/blog/topic/energy-company) - [Finance (1)](https://www.hearstmediasa.com/blog/topic/finance) - [Furniture Industry (1)](https://www.hearstmediasa.com/blog/topic/furniture-industry) - [Grocery (1)](https://www.hearstmediasa.com/blog/topic/grocery) - [Healthcare (1)](https://www.hearstmediasa.com/blog/topic/healthcare) - [Legal Industry (1)](https://www.hearstmediasa.com/blog/topic/legal-industry) - [SanAntonioJobs (1)](https://www.hearstmediasa.com/blog/topic/sanantoniojobs) - [Snapchat (1)](https://www.hearstmediasa.com/blog/topic/snapchat) - [database (1)](https://www.hearstmediasa.com/blog/topic/database) [see all](https://www.hearstmediasa.com/blog/topic/branding/page/2#) ### Posts by Topic - [Marketing (37)](https://www.hearstmediasa.com/blog/topic/marketing) - [Advertising (26)](https://www.hearstmediasa.com/blog/topic/advertising) - [local advertising (20)](https://www.hearstmediasa.com/blog/topic/local-advertising) - [Digital (16)](https://www.hearstmediasa.com/blog/topic/digital) - [Branding (15)](https://www.hearstmediasa.com/blog/topic/branding) - [Small Business (15)](https://www.hearstmediasa.com/blog/topic/small-business) - [Print (12)](https://www.hearstmediasa.com/blog/topic/print) - [Social Media (11)](https://www.hearstmediasa.com/blog/topic/social-media) - [Business (10)](https://www.hearstmediasa.com/blog/topic/business) - [customers (8)](https://www.hearstmediasa.com/blog/topic/customers) - [Event Marketing (7)](https://www.hearstmediasa.com/blog/topic/event-marketing) - [Blogs (4)](https://www.hearstmediasa.com/blog/topic/blogs) - [Content Marketing (4)](https://www.hearstmediasa.com/blog/topic/content-marketing) - [Facebook (4)](https://www.hearstmediasa.com/blog/topic/facebook) - [Mobile Marketing (4)](https://www.hearstmediasa.com/blog/topic/mobile-marketing) - [Hospitality (3)](https://www.hearstmediasa.com/blog/topic/hospitality) - [Recruitment (3)](https://www.hearstmediasa.com/blog/topic/recruitment) - [Restaurant (3)](https://www.hearstmediasa.com/blog/topic/restaurant) - [Segmentation (3)](https://www.hearstmediasa.com/blog/topic/segmentation) - [Website (3)](https://www.hearstmediasa.com/blog/topic/website) - [Education (2)](https://www.hearstmediasa.com/blog/topic/education) - [Instagram (2)](https://www.hearstmediasa.com/blog/topic/instagram) - [ROI (2)](https://www.hearstmediasa.com/blog/topic/roi) - [Real Estate (2)](https://www.hearstmediasa.com/blog/topic/real-estate) - [Report (2)](https://www.hearstmediasa.com/blog/topic/report) - [Travel (2)](https://www.hearstmediasa.com/blog/topic/travel) - [Energy Company (1)](https://www.hearstmediasa.com/blog/topic/energy-company) - [Finance (1)](https://www.hearstmediasa.com/blog/topic/finance) - [Furniture Industry (1)](https://www.hearstmediasa.com/blog/topic/furniture-industry) - [Grocery (1)](https://www.hearstmediasa.com/blog/topic/grocery) - [Healthcare (1)](https://www.hearstmediasa.com/blog/topic/healthcare) - [Legal Industry (1)](https://www.hearstmediasa.com/blog/topic/legal-industry) - [SanAntonioJobs (1)](https://www.hearstmediasa.com/blog/topic/sanantoniojobs) - [Snapchat (1)](https://www.hearstmediasa.com/blog/topic/snapchat) - [database (1)](https://www.hearstmediasa.com/blog/topic/database) [see all](https://www.hearstmediasa.com/blog/topic/branding/page/2#) ### Recent Posts Have a project in mind? We would love to hear from you! [ Get Started with Us **](https://www.hearstmediasa.com/contact-us) ### Hearst Texas San Antonio Express-News | mySA.com | ExpressNews.com | San Antonio Magazine Austin American-Statesman | Austin Monthly | Austin Home • 420 Broadway, Suite 200 • San Antonio, TX  78205 • (210) 250-2500 © Copyright 2025 Hearst Newspapers, LLC • [Terms and Conditions](https://marketing.sfgate.com/terms-conditions) ![HearstNewspapersLogo](https://www.hearstmediasa.com/hs-fs/hubfs/HearstNewspapersLogo.png?width=150&height=43&name=HearstNewspapersLogo.png "HearstNewspapersLogo") ![](https://ws.zoominfo.com/pixel/7pb0KpSV6ceyBCfBIhXH)